Personalized search results and recommendations are highly effective for promoting high-value content and giving viewers what they want, fast. When considering their content discovery strategy, MPVDs and OTT services have a choice: develop the AI-powered functionality in-house or turn to a third-party provider.

Which approach is best for your business?

In a new report, Build or Buy? Personalized Content Discovery Strategies for MVPDs and OTT Services, Ampere Analysis explores the build vs. buy debate and provides concrete data to inform your strategy. Rich with infographics and thoughtful commentary based on Ampere’s proven methodology and dozens of industry interviews, the report offers:

• In-depth evaluation of the “build” and “buy” approaches to delivering a personalized content discovery (PCD) solution
• The cost, complexity and results of both strategies
• The impact of the deployment on subscriber acquisition and retention, and revenue
• Insights into managing implementation and maintenance costs
• And much more

Compete the form to download the report for the proof points you need to define your PCD plan, and drive subscriber growth and revenue.